Sustainability at Bonfire

We launched Bonfire in 2012 to eliminate the waste associated with traditional t-shirt fundraising.

We launched Bonfire in 2012 to eliminate the waste associated with traditional t-shirt fundraising.

We launched Bonfire in 2012 to eliminate the waste associated with traditional t-shirt fundraising. 



Our zero-inventory business model is a more sustainable way to design and sell custom products — for us, our sellers, and the planet!

Our zero-inventory business model is a more sustainable way to design and sell custom products — for us, our sellers, and the planet!

Our zero-inventory business model is a more sustainable way to design and sell custom products - for us, our sellers, and the planet!

Bonfire users in their merch that celebrate sustainability.
Bonfire users in their merch that celebrate sustainability.
Bonfire users in their merch that celebrate sustainability.
Bonfire users in their merch that celebrate sustainability.
Women in tye-dye crewneck relaxing by her car.

Designed to be your new favorite t-shirt

Designed to be your new favorite t-shirt

Did you know that 1/2 of new clothing is discarded within a year of being purchased? We pride ourselves in our curated catalog of high-quality merchandise options. Our hope is that your Bonfire tee becomes a new favorite that you reach for again and again.

Women in tye-dye crewneck relaxing by her car.

Designed to be your new favorite t-shirt

Did you know that 1/2 of new clothing is discarded within a year of being purchased? We pride ourselves in our curated catalog of high-quality merchandise options. Our hope is that your Bonfire tee becomes a new favorite that you reach for again and again.

Trusted by

A Bonfire seller showing off their eco-friendly merch.
A Bonfire seller showing off their eco-friendly merch.
A Bonfire seller showing off their eco-friendly merch.
A Bonfire seller showing off their eco-friendly merch.

Preordering reduces waste

Our pre-order business model ensures we’re only producing products people actually want.

Care for your shirt, care for the planet

Wash your Bonfire apparel inside out in cold water and hang dry to extend the longevity of both your garment and print. Skipping the dryer conserves energy and reduces your carbon footprint.

Drawing of two shirts strung up between two trees.
Drawing of two shirts strung up between two trees.
Drawing of two shirts strung up between two trees.
Drawing of two shirts strung up between two trees.
Bonfire's 100% recycled shipping bags.
Bonfire's 100% recycled shipping bags.
Bonfire's 100% recycled shipping bags.
Bonfire's 100% recycled shipping bags.

100% recycled shipping bags

The poly mailers we use to ship out orders are made out of 100% recycled material. They can also be recycled once you receive your order.

How we’re making progress

How we’re making progress

How we’re making progress

Drawing of a traffic cone.
Drawing of a traffic cone.

Plastisol ink waste from our supply chain is collected and recycled to manufacture traffic cones and other products.

WRAP logo
WRAP logo

All of our apparel manufacturers are WRAP certified.  This certification ensures that all manufacturing facilities are safe, lawful and ethical. Learn more about WRAP.

Drawing of a house with flowers coming out of the windows.
Drawing of a house with flowers coming out of the windows.

We source our apparel from manufacturers that support the communities around them through creating jobs, investing in local suppliers, or donating time and money to local causes.

A drawing of a leaf.
A drawing of a leaf.

We prioritize environmental sustainability measures and ethical labor practices across our entire supply chain.